Group Coaching
This program is designed to give the business owners a solid foundation for business success. It covers the 5 key focus areas that help them work ‘on’ their business, versus merely working ‘in’ their business.
- Marketing and Lead Generation
- Improving Sales Conversions
- Increasing Purchase Frequency
- Increasing Transaction Value
- Improving Profit Margin
Each of these subjects will be addressed in 2 parts and you’ll also develop your own 90-Day Plans that will include the strategies and tactics necessary to achieve your stated goals.
Groups are usually comprised of no more than 10 executives or business owners.
Each week’s interactive session lasts one hour with additional time available for questions and answers
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Week 1 - 5 Fundamental Principles of Business Success
Week 2 - 90 Day Planning Session
Week 3 - Introduction to Matrix Tool
Week 4 - Marketing and Lead Generation
Week 5 - Week 4 continued
Week 6 - Sales Conversion
Week 7 - Week 6 continued
Week 8 - Increasing Customer Purchase Frequency
Week 9 - Week 8 continued
Week 10 Increasing Purchase Transaction Value
Week 11 - Week 10 continued
Week 12 - Increasing Profit margin
Week 13- Review of 90 Day Plan
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HALF DAY BUSINESS WORKSHOPS
Marketing/Lead Generation
What is lead generation? Which of the hundreds of marketing ideas and devices work for your business?
What is sales conversion? This workshop begins with the definition of sales conversion; a vital measurement in running any business.
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Increasing Customer Purchase Frequency
How do I get my customers to buy more often? It has been said many times that getting more sales from existing customers is far more profitable than finding new customers.
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Increasing Transaction Value
Why is transaction value important? How do you maximize the value of each and every sale?
What is profit margin? What is the difference between gross and net margin? This workshop begins with the definition of profit margin; arguably the most vital measurement in running any business.
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